By doing something you know (an objective or hypothesis) you find something that you didn't was there.

This shows that our platonicity and ludic fallacy—ridding reality of Black Swans through simplification due to our cognitive limitations—can work in our favor. You see, the hypothesis that hid BS could hide BS of the positive kind. When you test your hypothesis—implement it in reality—those BS get exposed leading to new things. The new things can be innovative on their own or they can act as a spare part (that was previously missing) to spark a novel idea. (PN: Most new ideas are incomplete)

• The important feature of creativity—it's serendiputous. PN: Times of slack for serendipity
• Secondly, this excerpt shows the recipe for creativity. In short, you must do stuff. Like in PN: How to get startup ideas, it's best to work on what interests you and keep living in the future. By building—i.e., externalizing your ideas in the physical world—you will discover things that only reality can disguise to you like in P: Bring the metaphysical into the physical
• Does bringing the metaphysical into the physical work because we expose the ludic fallacy? Those idealized but simplified pieces of reality get uncovered and this is where inventions hide?
• This shows that you have to have projects that you execute because they are what ena le serendipity. Putting thoughts into action in rral life can trigger new combinations like billiard balls hitting each other
• therefore do shit. Ship stuff. Execute. Implement and be ready for inspiration to come. Not the other way around. This is the cardinal rule.
• This also shows the side product of goals. You want to achieve on thing but you achieve another, unexpected because diving into reality shows you that your idealized goal was inaccurate, which is now irrelevant cuz you achieved more than you initially set out to.

• This is also an argument to "ship first, iterate later" because it speaks to implementing and being open to opportunities presenting themselves.
• Design your personal life and your professional team work so that serendipity can easily occur. Maximize different inputs—not only ideas but also places experiences trips places etc.
  • The best way to maximize it is to do as much stuff as possible. Doing, implementing, bringing the metaphysical into the physical will produce the most serendipity.
    • Also here it's important to be receptive to that serendipity. And one of the best ways for that is NSD TK PN: NSD makes you more creative
    • Writing is an intermediate form of bringing the metaphysical into the physical.
• This is also why you should try, ship, and implement frequently—you don't know what awaits you in the gap between your idea and reality.
• By bringing the metaphysical into the physical you are uncovering the gap between the idea and reality—and this is where the gold (learnings, new ideas, etc.) lies.